The supermarket strategy to place candy at children's eye-level around the cash register lines is nothing new. The German term for this is "Quengelware" (whining merchandise). Supposedly the whining of children drives up sales significantly enough to make this a staple marketing strategy. We found a way to beat the system though. Reading! Since there's always a magazine rack not too far from the cash register (I guess to get the bored childless customers to buy gossip rags), the easiest way to distract Karl and Henri from sweetened temptations are comic books. Case in point - just look at the size of the two chocolate displays.

Brilliant strategy!
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